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PappasBland
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Thereโ€™s two of us here: Diana & Tom. We are a photography collective based in the Berkshires, Massachusetts. Art prints for your home, Visual Storytelling for your business.

Seamless checkout experience. So easy. 5 stars!

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More fresh ones are fermenting today. What about you?

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Did any ideas come to you today?

Just had an idea that I think has genuine potential. Feels good!

-Tom

Pretty much questioning everything right now in work and life. But thereโ€™s solace in the inevitability of #bitcoin.

-Tom

Always happy to zap for potatoes! Good luck with these! -Tom

Yes!

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Remember Threads? Not opened that app in a long time. Donโ€™t miss it one bit.

Obviously the dream here is/was to mine #bitcoin with our excess energy, but realistically we have to export as much as we can to the grid to offset what we spend on energy during the winter, and simultaneously we need energy for our car too. So I suppose the answer is that we somehow need more. More solar and more batteries, mine BTC and sell whatโ€™s left.

#energystr #solar #solarpower #energy #massachusetts #newengland #nostr

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LOYALTY POINTS ARE DEAD.

A client came to us with a familiar question:

โ€œHow do we reward customers in a way that actually means something?โ€

They were in tourism, serving international guests, high-volume spenders, and return visitors.

Common point systems and equivalents:

Don't travel well

Don't excite anyone

Are seriously obsolete

So we flipped the model.

Instead of giving points, we gave satoshis - fractions of Bitcoin.

Why?

Because unlike traditional loyalty points, satoshis:

Hold value

Work across borders

Introduce customers to a new monetary network

And look, it worked:

1/ Customers were more engaged and excited

2/ The brand was positioned as forward-thinking

And the backend? Simple to track and scale.

Hereโ€™s the playbook we used โ†“

1/ Reward in satoshis, not points.

2/ Track sign-ups and redemptions through existing CRM tools

3/ Test it in one store or location before scaling

4/ Tailor sat rewards to high-value spending behavior

5/ Measure results after 30 days: engagement, repeat spend, awareness

This wasnโ€™t about โ€œbitcoin hype.โ€

๐—œ๐˜ ๐˜„๐—ฎ๐˜€ ๐—ฎ๐—ฏ๐—ผ๐˜‚๐˜ ๐—ผ๐—ณ๐—ณ๐—ฒ๐—ฟ๐—ถ๐—ป๐—ด ๐—ฐ๐˜‚๐˜€๐˜๐—ผ๐—บ๐—ฒ๐—ฟ๐˜€ ๐˜€๐—ผ๐—บ๐—ฒ๐˜๐—ต๐—ถ๐—ป๐—ด ๐˜๐—ต๐—ฎ๐˜ ๐—ฎ๐—ฐ๐˜๐˜‚๐—ฎ๐—น๐—น๐˜† ๐—น๐—ฎ๐˜€๐˜๐˜€ (๐—ฎ๐—ป๐—ฑ ๐˜„๐—ผ๐—ฟ๐—ธ๐˜€).

And using Bitcoin in a way thatโ€™s practical, not speculative.

Your customers donโ€™t need another plastic card.

They need value that follows them.

And to feel cared about.

Giving #Bitcoin away shows you care even outside #Nostr.

Youโ€™re giving up something that would grow in value over time

Youโ€™re giving up the highest opportunity cost.

It means you value their loyalty more than the future price appreciation.

If youโ€™re in retail, hospitality, or travel - thereโ€™s opportunity here.

And weโ€™ve already built the blueprint at NeoWealth.xyz

โ†’ Let's chat if you have an opportunity you truly want to maximize with Bitcoin.

Very cool, I hope all loyalty programs ultimately trend in this direction, especially air miles.

-Tom

Today was a solar spill day. We generated 65kWh of energy, of which our house used 20%, we exported 58% to the grid, and dumped the rest into our car and home batteries. Solar is amazing this time of year.

#solar #solarpower #energy #energystr #massachusetts #newengland #nostr

Iโ€™m calling it now, the original Star Wars movies (episodes 4, 5 & 6) will be remade for an adult audience within the not-too-distant future. Andor has shown what the Star Wars universe looks like when itโ€™s oriented towards adults, and since the generation that grew up with Star Wars is now 40 years older it makes so much sense to reimagine that original trilogy for an older audience. I never thought Iโ€™d say that but here we are. #andor is incredible by the way.

-Tom

#starwars #starwarsstr

Yes I only wish we had been there in Japan to see the original building being taken down. But seeing it rebuilt here in Massachusetts is the next best thing. Should be cool.

-Tom