PV is a philosophy of life! The new aloha!

Pura vida, a characteristic Costa Rican phrase, literally means pure life, with connotations that suggest translations such as "full of life", "this is living!", "going great", or "real living".[11][12][13] The phrase can be used both as a greeting or a farewell, as an answer expressing that things are going well, as a way of giving thanks, or showing appreciation.[14] In modern-day usage, the saying goes beyond its simple translation: it's a way of life. It is a perspective on life that evokes a spirit that is carefree, laid back and optimistic.