You're not wrong
We started supporting a local beef farm some years ago. For a while the higher-than-grocery-store prices they charged seemed too high to justify, but I stuck with them.
Fast forward to now, our food budget very clearly costs less per month, and we all feel excellent!
For less than the cost of 2 meal combos at McDonalds I got paleo chicken and paleo roasted cauliflower for lunch from Whole Foods for me and my daughter. I’m tired of the lie that healthy food is more expensive. It can be, sure , but it doesn’t have to be.