They have bad incentives based on an arbitrage information gap.
I don't understand Coinbase. This is an older article they write for their institutional investors and conclude, essentially, for Bitcoin to be Digital Gold it has to scale with lower costs. Then it goes on to say how Lightning does this on Layer 2? Brian Armstrong gives me a headache, he's like a drug dealer who can't just go all in on the orange pill? It cures all monetary ills by being HMOIP (Hard Money Over Internet Protocol without even having to be money for a Store of Value. In medicine, high cure rate/efficacy, without toxicity, isn't this the Holy Grail but you still insist on Snake Oil?) https://www.coinbase.com/institutional/research-insights/research/market-intelligence/bitcoins-layers
Discussion
Fascinating take of yours on the 'information gap', wow. So Coinbase/Armstrong know Bitcoin is the best but they know how confusing it is out there on the Crypto side. We may as well go to the bank as much as we can for the years it will take to separate out the wheat from the chaff. Then say, "we had no idea" when pressed in the future. Totally slimy and total arbitrage as you said. Thanks.
That is my opinion. Crypto is basically democratized fiat