Happened over the course of several interactions. We approached them with filling our feed orders and payment in bitcoin was turned down. When we were approached by them for chicks, ducks, and rabbits for their store, we requested payment in bitcoin.

Offered a lower price than anyone else in the area could (due to our conviction) and then when it was accepted, walked them through their first transaction.

Now it’s just understood that payments will be in bitcoin. Not entirely sure if this is the case with their other customers. I’d imagine we are an oddity.