ā”ļøš®š±šŗšø ALERT - Israel is secretly paying influencers thousands to push its propaganda online.
⤠Leaked documents show influencers are being paid $6,000ā$7,000 per post on TikTok and Instagram to promote pro-Israel messaging.
⤠Israeli PM Netanyahu confirmed the campaign, calling these influencers āvery importantā in fighting back against critics.
⤠The program, run by Bridge Partners for Israelās Foreign Ministry, is called the āEsther Project.ā Between JuneāSeptember alone, about $553,000 went directly to influencers.
⤠Invoices show the total campaign budget is $900,000 for JuneāNovember, covering 14ā18 influencers expected to produce up to 90 posts.
⤠The firmās founders, Yair Levi and Uri Steinberg, brought in an ex-IDF spokesperson and U.S. law firm Pillsbury Winthrop, which previously represented spyware company NSO Group.
⤠Itās still unclear which influencers are involved.
