I think it’s different, not your usual sign up process and requires education.

Having many steps to get familiarise tens to drop users - same like how from eyeball view to sales conversion can be <1% and the CTA has to be as simple and seamless. Perhaps not a Nostr thing but just common user behaviour.

I think it also helps to capture as many early adopters know instead of worrying abt mainstream users as the latter will follow suit.

And one way to capture early adopters to get more market segment users. For example :

1. Pablo mentioned how the highlighter tool is helping his wife while she authors a book, so more writers can try it out ? How do we reach out to more writers ?

2. Amethyst released tik tok version and once its NIP is friendly across Nostr users, maybe can create many marketing campaigns and competitions to attract new users.

3. Iris has photo tiles while would make it a photography haven, various social media influencers and can be users as commerce with zaps.

4. Small businesses can start taping into selling on Nostr - To be fair I don’t know how many market places are there on Nostr and how it onboards sellers.

In short, I think what we need now are users of this tools, marketing campaigns - ie competitions, introductory videos etc - even campaigns like find the most creative ways to apply these tools to your day to day lifestyle - these are the early adopters who will bring in their mainstream followers

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Damn those typos! Sorry about it.

I also thinking finding a simpler way to put up all these tools would help users.

If you see it like an iPhone app, I think

- tools will take up the main space.

- clients will be at the bottom.

- relays will be utility / tool as the functions vary

Hence reframing what users see and use on directories will also be important

I think all these apps releasing mega features is not ideal. The tiktok all should have been it’s own client.

Early adopters are in part going to bluesky because they don’t get the basic things we’re used to already.

Yea, tik tok would do well as separate client. Btw what do you mean by they don’t get the basic things we are used to ? I noticed more journalist signing onto bluesky and was wondering what makes this different

They are intimidated by keys and relays

Yea probably. You know, before iPhones took over, or generally the smart phone concept, they penetrated to the working group - made it the ‘it’ thing for a classy exec to have. Globally it spread that way.

Then they started selling to local telco companies and distributors, and mainstream market went viral.

The education of smart phone usage is a long process, easier for many groups and harder for smaller groups. It took time.

But if you go back the flip phone era or the Motorola phones that looked like a brick, nobody would believe smart phone penetration would be possible.

I do think having specific use cases will attract users. For bluesky, their use case is Twitter replica ie most gov’ts and media (and a number of celebrities) use it as an official comms channel.

In our case we have many use cases - and it might help if we targets several target markets we want to penetrate that can help with mainstream adoptions

I say we skip straight to the iPhone. Why wait? :)

Well, would that leave us with a Twitter replica and that alone? I think we can do so much more - this platform is brilliant - but like smart phones, it’s not something Ppl are going to see. So have to attract the specific and various target market that would use it first.

Was reading abt Chrissy Tiegan joining bluesky - and imagining how it would be like for a busy celebrity mom who manages their own social media using Nostr.

The process flow from start

- login - the sign up process,

- the relay options,

- the profile updates (add interest here)

- searching for who to follow based on interest, topics and popularity

you're right, this process has to be simple and quick - and keeping this in mind, some things can be improved

- short reminders like that i sign (info) where they can click to learn more

- video tutorials

- tips and tricks to have better reach - ie hashtags, topic of interest etc

- assuming everything else is a no-brainer process.

Additional development client devs can implement

- add "topic of interest" for users - can use hashtags users have created and add along the way

- partner up with tool devs such as nostr.band to add trending stuff

we can time this and see how quick people sign up. And also attrition based on posts. And revisit this every couple of months to see what to add and delete and improve the onboarding process