Zásilkovna (also known as Packeta) is a Czech logistics company that operates a large network of pick-up and drop-off points for parcels.
They usually don’t take on another partner business if there’s already an underutilized location nearby. The idea is to make sure each partner has enough customers so that the cooperation remains attractive.
If we convince a business to start accepting bitcoin, it might not be desirable to recruit another business in the same area until the first one gets enough traffic. Otherwise, they might struggle to use bitcoin effectively and could even end up turning away from it.