Zásilkovna (also known as Packeta) is a Czech logistics company that operates a large network of pick-up and drop-off points for parcels.

They usually don’t take on another partner business if there’s already an underutilized location nearby. The idea is to make sure each partner has enough customers so that the cooperation remains attractive.

If we convince a business to start accepting bitcoin, it might not be desirable to recruit another business in the same area until the first one gets enough traffic. Otherwise, they might struggle to use bitcoin effectively and could even end up turning away from it.

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This analogy doesn't hold true - in fact it's the reverse, the more places accept, the more bitcoin is spent (and the easier it is to onboard)

It gets noticably easier to onboard new businesses once there are already a dozen others in the area

And if a travelling bitcoiner is nearby, they are more lilely to visit (and spend) if there is a visible hotspot on btcmap

Don't worry about the larpers who don't spend their bitcoin. It is a dead giveaway that they are still way overexposed to fiat, and will change their mind eventually (usually a cycle or two)

I think there are more effects in place. I agree that it is probably better to onboard everyone.

But if I should choose what to focus on I would prefer to make first merchant more solid. So that he sees the bitcoin in action. He can than help with onboarding others and become useful bitcoin beacon - for example for p2p buy and sell.

In another words I think that (at least in my neighborhood) we need now more people paying with bitcoin than merchants who accepts it.

Itnteresting observation. It make sense, but only of they directly compete, right? Like in the case of two restaurants where bitcoiners go for lunch. On the other had, if the businesses are not competitors, like barbershop and a pub, then it does not matter.

Yes, actually when they are not direct competitors it’s very beneficial to have them onboarded as well.

I’ve seen also that some communities were offering bounties for merchants that fill the missing gap in needs provided for bitcoin.