Ayra Cards use a concept of Payloads.
In a hypermedia context, this is a use of Associative Linking: Information is connected based on relationships and associations rather than just hierarchical or sequential organization.
h/t to nostr:npub1q6mcr8tlr3l4gus3sfnw6772s7zae6hqncmw5wj27ejud5wcxf7q0nx7d5 for the ref to some (classic) hypermedia docs.
