Products need to be more creator-friendly, and less āsocial appā in order make #2 easier.
Would love to show you what weāre doing with nostr:npub15xd2mmjnh3caykh77djsv73e0zkrp42jp5mwerx8f4m6su40wdvss7t3l3 considering weāre building it exactly for this reason and for creators like yourself
Just checked it out for a bit - would love to explore and learn more
Yes, the previous solution were based on a standard that was obvious wasnāt going to work and a few of us said so at the time; weāve been working on a different solution, NIP-29, that has A TON of momentum behind and that Iām fairly positive will work.
To be clear, what nostr:npub1kjehzhkadcmt9wxu34ftf65gpplwh2rsl8p6fa03266evjrtpm9qg24x4r is saying here is EXACTLY the use case I have in mind for both Olas and specially Highlighter; my wife and many people in my close circles are described by what Mike is mentioning here; in fairly confident that what weāre building now completely enables that use case completely supercharged compared to existing siloed solutions.
I need to look more into highlighter! Thanks nostr:npub1l2vyh47mk2p0qlsku7hg0vn29faehy9hy34ygaclpn66ukqp3afqutajft - other than here, anywhere else to follow your work?
What is the nostr equivalent of creators collecting phone numbers and emails�
Let me explain:
On apps like Instagram/TikTok/YouTube, many creators will attempt to take their audience off platform and eventually capture some info like name, email, phone number.
This allows creators to:
1. Own their audience (reducing platform risk)
2. Have closer communication channels with their audience
With nostr, itās apparent to me that Number 1 is solved forā¦
But what about number 2.
What exists for this today?
Some form of community, more direct communication, super-follow, etc.
Does something like this exist? Is there even a need for this here?
š¤š¤š¤š¤
here's the Olas testflight link:
https://testflight.apple.com/join/2FMVX2yM
Version 0.1.7 still hasn't been approved by Apple; I guess they are off from doing reviews today
Iām curious - how does it work that I see some posts on Olas but they donāt appear here on my primal app?
Do I need an invite code to test on TestFlight? Can you share? TY

Bringing handpan vibes to nostr in 2025
It's not a bad idea. I also think prisms can be used for affiliate marketing. nostr:npub12z5nym0qkxhdrvmyhup2llzp98lryr38gw8ywxktkps9eqdts7asjj9k9c has done interesting work on this, but it's very early days.
This is gonna lead me down a rabbit hole. Never heard of this before. Any more resources on this? TY
I have a question is it 300K per note per creator? Or those 300K are spread in x amount of notes per creator?
Since there is no algorithm the boost would be great on Primal to keep the post trending 24 hours but the Cost Per 24hr per day would be a bit high?
Also how does this boost visibility on other clients?
Should clients give users the option to opt-out of this ads? Can they be tagged differently? This could open an opportunity for clients with premium features.
I have so many questions but I am genuinely interested in hearing more about this and discus it further.
I am sure nostr:npub1cj8znuztfqkvq89pl8hceph0svvvqk0qay6nydgk9uyq7fhpfsgsqwrz4u would have tons to chime into this as well.
Great questions. I donāt have all the answers. Using this as a conversation starter.
nostr:npub1kjehzhkadcmt9wxu34ftf65gpplwh2rsl8p6fa03266evjrtpm9qg24x4r are you doing all your zaps publicly?
The bulk zaps through zapadd - not sure how that works technically though because I donāt see them directly in my wallet
Hereās how Iād run a 50,000,000 sat nostr marketing campaignā¦
Coming from someone doing +$10M monthly client revenue on TikTok.
Letās break it down.
For example sake, letās say weāre running a campaign for nostr:npub14am887cf6kvwkce89nt7dsw3v9qrrn0uppxyvr6a2jd7xdwuwccqwnudp2 ās brand, Heart & Soil (with a 0.5 btc budget)
Step 1:
First weāre going to identify 100 relevant nostr creators and negotiate terms of posting.
Letās say 100 creators at 300,000 sats per note each.
Weāll spread out the posting times over the course of a month⦠about 3 per day.
Nothing groundbreaking so far⦠but hereās where things become a bit different than your typical social media campaignā¦
Instead of paying creators offline, Heart & Soil would zap 300,000 to each creator - publicly visible on their note.
This does 2 things:
1ļøā£ Increase visibility on that note (more zaps = more traction)
2ļøā£ Increase positive sentiment of the brand (i.e. āthis brand supports nostr creatorsā)
If you see a note about a brand, then that brand zapping 300,000 sats, this will get your attention.
Step 2:
Top of funnel š
Weāre going to allocate 10,000,000 sats to ābulk zappingā
The plan is to send 21 sats to nearly 500,000 notes over the course of a month.
Iād probably attach a message like āEat your organsā or something like that to each.
The goal here is to drive eyeballs and awareness to the account.
Step 3:
Profile and bio set up.
Think of this like a funnel.
Weāre going to be getting tons of eyeballs to the accountā¦
Now, what we do with that attention is key.
First thing, letās repost all of the creator notes to get social proof on the account.
Secondly, letās get our bio set up.
It should say something like this:
āThe most nutrient rich supplements on the planet. Goal of sending 10,000,000 sats (currently at 1,342,091). Tag us and weāll zap you! Use code NOSTR for 10% off.ā
The goal is to turn buyers into creators and set the precedent that Heart & Soil zaps all creators.
Iāve noticed that there is a ritualistic posting style on Nostr - the good morning notes, coffeechain etc.
We want to get this style of note going for Heart and Soil.
Allocate 10,000,000 sats to just zapping customers that post the product on nostr.
What do we think - would this work? Would brand campaigns be a complete flop on nostr? What would you do differently?

Deleted all social media on my main phone except for Primal.
āEnergy flows where attention goesā
Woke up to 5,225 sats from nostr:npub1sg6plzptd64u62a878hep2kev88swjh3tw00gjsfl8f237lmu63q0uf63m
Taking that as a sign
Onwardš«”
ā Olas 0.1.6 approved on TestFlight!
See #nostr from a different lens:
https://testflight.apple.com/join/2FMVX2yM
https://blossom.f7z.io/53697a5961bc8561318e9ee6b4449b494705e3b097bbbc48a70d0efc5f293713.webp
I gotta test out Olas this week! š«”
I sent another +60,000 sats today as a testā¦
(And might have even broken a few things š¬)
Day 3 of my zap-vertising experiment:
1ļøā£What I did
2ļøā£What I learned
3ļøā£What comes next
Letās recap:
On day 1 I sent 60,000 sats - primarily large quantities (on average +300 Sats)...
My thinking was that if I was the top zap on trending notes, Iād get a lot of visibility.
I ended up growing by 87 followers.
I posted a full day 1 breakdown, and that note started getting a ton of traction on itās own.
Since I was gaining momentum from that alone I figured Iād pause the zapping experiment until that died down⦠thus, no day 2 recap.
Today I went for a very different strategyā¦
1ļøā£ What I did:
This time I went for Quantity > Quality
I sent (or tried to send) +6000 zaps at about 8-10 sats each (my goal was 60,000 sats total).
Truthfully, I have no idea how many sats were actually sentā¦
A lotta shit broke.
First, I was using zapadd.com to send bulk zaps
This was quite unreliable. I think I lost probably 30k-40k sats in the process.
I have no idea how many zaps were ultimately sent but I think a few thousand.
I will say, the developer who built it was super helpful with support and did offer to refund everything.
According to him, this might have caused some issues with the primal wallets today.
Iām not technical and have no idea what actually happened other than shit didnāt work and people couldnāt zap me (and maybe many others) for a while today.
In terms of the message - I went with āsending loveā instead of ātesting somethingā
Optimizing for vibes.
Results:
Gained 152 new followers⦠about 395 sats per follow⦠~$0.37
SOLID.
2ļøā£What I learned:
Value 4 Value.
What really got the most traction on my account was my recent note.
And that note cost a whopping 0 sats.
Good content wins.
Regardless of where this zapvertising experiment goes, there is no replacement for good content.
Learning numero dos:
Nostr is such an infant.
The infrastructure feels so new and delicate.
Itās kinda wild that there is no reliable way to allocate $50 to growth.
What excites me the most is that I can help to shape that futureā¦
Picture this - itās only a matter of time before there are companies on here that want to allocate 10,000,000 sats per day to growth and exposureā¦
I want to help shape what that system could look like.
(P.S. - Iām looking for some technical counterparts to help build here! Slide in my messages if that's you.)
3ļøā£ What comes next:
Something I havenāt tested yet is direct linking in zaps.
I think these will probably come off a bit more spammy - especially if it's straight to a product pageā¦
Iām working through some creative ideas to make it so itās still well received
(The āsending loveā was very well received today)
What I really want to see is if I send 100,000 sats, and each zap has a direct link, how many clicks will that drive?
Will keep you all posted š«”š«”š«”

nostr:nprofile1qqstfvm3tmwkud4jhrwg6545a2yqslht4pc0nsay7hc4ddvkfp4sajsprfmhxue69uhkummnw3ezummjv9hxwetsd9kxctnyv4mqz8rhwden5te0dehhxarj9e3xjarrda5kuetj9eek7cmfv9kqz9mhwden5te0wfjkccte9e3h2unjv4h8gtnx095shrhk62 wanted to send it back double (the love), but can't zap you in your LN address in primal. That's really annoying š
Please fix it
Is it back?
What are economic incentives here for devs/builders?
Iām assuming most devs are just donating time to build freedom tech.
Also assuming there are mostly open source/non profit projects and a few for profit⦠can someone share examples of each?
Is there a negative connotation around profitable companies in this space?
nostr:note196zg52w87a9rrpq283r2hzmt86wah5vzy83se6mztgha8dcfgewqjq3rml
Something I like a lot about nostrā¦
Thereās no rules. Thereās no boss.
Want to try something? Do it.
Want to build something? Build it.
You donāt need to ask.
The collective will decide what it wants and what it doesnāt.
Can someone recommend me some bitcoin/nostr conferences or retreats?
Ideally somewhere by a beach with ššš½āāļø
I wanna get to a few meet ups in 2025
Iām exploring.
Iām a builder & creator at heart.
This for me is the fastest way to learn what I want to build.