I like frank reviews. I wish certain aspiring fiction writers of certain sci-fi novels only prestige and adulation, of course. 😏🍻
I see we've retreated back to the "Bits" stage of the bait and switch. Well that's some form of progress I guess.
Sincerely, Jack:
Just start calling them bits. Bits is fine. Bits is admittedly catchier than sats for the newcomer. You'll call them bits, that guy will call them sats, some new girl will call them beanies or bees and the overwhelming majority of people will naturally intuit what is meant. You get to solve your imaginary decimal problem (imaginary because sats). It could have hundreds of potential names and that would still work. You can call dollars bucks, bones, clams. You can call one hundred dollars hundos, Benjamins. You can say 10 Large. You can say 12 Mill.
The one rule you cannot break —it would be marketing and PR suicide to break— is to call pennies dollars, to call dollars a million dollars, or any imaginable iteration of this pattern.
Decentralization is the only thing separating BTC from the rest of the pack. Pushing people around with the "definitely not the right word" shtick, peddling in deceptive arguments. All bad for perception. All bad for adoption.
Word of the day:

I cannot believe I am so lucky! Not only am I a multimillionaire, I am so rich I can afford an 8,000 bitcoin cup of coffee!
I cant believe the credulity here.
The cluster B personality disorder playbook:
1) Community Crisis:
"We got trouble! Right here in River City!" If we keep calling them sats people wont use it as a means of exchange, even though we constantly claim that bitcoin is so powerful and useful it will be ubiquitous and people won't have a choice.
2) Plausible sounding problem that doesn't exist because it's already been solved:
Too many zeros can cause mistakes in small transactions.
3) Already in place solution is not enough. Social engineering would be more effective and the best way to determine this is to listen to the experts. The experts are experts because the experts say so:
Sats are esoteric. People who didnt know what bitcoin was yesterday and now do know are not likely to be capable of learning a new thing. Dumb poors get confused and cant grasp the concept of dollars and cents. Dumb poors think sats are an altcoin and cant understand a number smaller than one.
4) Lead with a reasonable, appealing (but unecessary) suggestion:
"bits is catchy. Bits are the smallest unit of bitcoin like bits are the smallest units of information" (remember we're talking about people here who get confused by concepts like dollars and cents)
5) Bait and switch the marks:
"but calling1 millionth of a thing 1 thing is the best decision and will help eliminate confusion and build trust".
If I wanted bitcoin to remain solely a store of value and encourage the mass adoptation of stablecoins, this is what I would do. The topic is just about guaranteed to become radioactive like everything else Jack attaches himself to.
... but 120 characters forces you to write better tweets.
Below is a single fiat currency, and you're argument is that's far too much freedom for your decentralized alternative. You know, the one that prevents a small group of elites and insiders from altering peoples perception of money? Jack, your statist is showing again, bubba.

On the plus side, I can't think of a better way to make this die a quick death than to have someone with nostr:nprofile1qqsgydql3q4ka27d9wnlrmus4tvkrnc8ftc4h8h5fgyln54gl0a7dgspp4mhxue69uhkummn9ekx7mqpxdmhxue69uhkuamr9ec8y6tdv9kzumn9wshkz7tkdfkx26tvd4urqctvxa4ryur3wsergut9vsch5dmp8pese6nj96's resume advocate for the social engineering of a decentralized currency.
If they try to pull this off, correct every single post you see on any platform that refers to 1 sat as 1 bitcoin. Force them to explain to the masses that are ostensibly the target of this marketing campaign that 1BTC = 1 Old bitcoin = 100,000,000 bitcoin. Ask your preferred LLM what a sat is and post that as a response. Make them explain "that was the way it used to be", but a small handful of elites decided to change that because 1BTC = 1 Old bitcoin = 100,000,000 bitcoin is "easier for the normies to understandthan 'sats'". Lead baloon.
J E Hoover as written by James Ellroy. It's hard to find a character in a James Ellroy novel that does not fit this profile. His J Edgar Hoover, though, was wild.




