Blockstream gud cumpani - zaps everyone - zapvertising - yay

Some dude/or group - uknown company (maybe sells drugs to children) - zaps everyone - spam - boo

Which is it?

I've turned off zap notifications. My attention is worth more than getting clocked by a 1/10 of a penny, regardless of how much I like the company.

PS - I appreciate zaps from individuals who find my notes funny, helpful, thought provoking, etc. and I also love zapping the shit out of other people.

GFY zapvertising

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getting clocked by 1/10 of a penny is a beautiful way to express it šŸ«‚šŸ’œšŸ¤™

I barely have any mind space left. Thank god for the zap notifications toggle. šŸ«‚šŸ’œ

Difference is that blockstream doesn’t require users to spam everyone’s feeds with brand promotion. They just zapped to get the individual’s attention. But didn’t bloat the public/following feed

nostr:note1ayx0uh9rd7rpwq00gat6q0aszet47f5hut6vxc4lrmmnerve3f3sa872dw

Same same but different. Either filling my feed, or my notifications.

Different strategies, but still stealing my attention without my permission.

Agreed re: your own notifications. But they’re paying you to reach you, and you can give (or withhold) ā€œpermissionā€ using mute.

In the other version, they pay you to reach others, who did not consent (and are not compensated) for their attention. Instead of paying the social media company to show ads to users, it’s paying one user to show ads to other users. The unpaid viewers have the same experience (or worse).

I’m fine with someone zapping me for my own attention - that’s a market decision I am free to make - but I’m not comfortable forcing you to look at a random post just so I can get zapped.

I don’t really see the difference. The company who enlists people by giving free sats has just outsourced the labour. They’ve convinced people to do the work for them, infiltrated the feed vs the notifs, and didn’t have to code a bot.

Oh, what I mean is that I’m okay with being paid to *view* an ad. I’m not okay with being paid to force others to view an ad.

The company doing the latter doesn’t say ā€œzap your friends with a note about my businessā€. They say ā€œI’ll zap you if you tell your friends about meā€, with the result being that their ads are shown to others without those friends’ consent.

Does that make more sense?

Yeah, I see what you’re saying.

I was also referring to the zappr bot, as some people thought that was spam but block stream wasn’t šŸ¤·ā€ā™‚ļø

As long as I can ā€œprotectā€ my attention, that is what is most important to me. Muting zap notifications is an option, but I also enjoy zap battles. I’d love to be able to mute zap notifications from outside my ā€œnetworkā€.

I’m not sure how you would combat the other, without muting people who you otherwise enjoy interacting with.

I would put zappr & blockstream in the same general category, but to me, neither is spam, because a proof of work is required before my attention can be caught.

Does muting an account also mute a zap notification from that person? If not… it should!

As for the ā€œzap you if you spam your friendsā€ model, that was what clicked for me today. If I promote a business in exchange for sats, then I’m gonna get myself muted by people who I respect and want to engage with. Not worth it at all, never mind the disingenuous promotion of a brand I don’t personally believe in.

I think this heavily undermines the concept that zaps are signal.

I’m not ok with viewing ads, paid or unpaid. I run my own relay, pay for several more, and donate to Damus development. The day I can’t easy mute ads is the day I go back to being without social media.

I suppose notification settings are going to need to be granular on zaps soon. Notify for zaps from: { followed, all, none }

We are in the same boat kitty Kat.

This is an abuse vector I’ve been expecting, but I think it can be easily solved.

#[4]​ was an example I found pleasing because it advertised nothing except spreading love and sats around, but functionally it’s just so easy.

If you told me I could advertise to 1000’s of people with a fairly predictable demographic at this point for a couple bucks, I’d jump on it too. Compared to even Facebook ads it’s a steal depending on the market you’re in.

Ads are death in social media. The absolute worst mistake we could make on this protocol is to make it an attractive target for advertising of any sort. Once that money rolls in, everything changes.

I agree with most of this, but I think the influx of advertising dollars is inevitable. What the user needs is control and choice over what - if anything - we see. Just like global feed relay configuration šŸ˜‚

I agree with most of you guys. The "ad for zap" model is bound to happen. It's just another iteration of "influencer" culture with product placements. You pay me money and I will blast or shill your product to my followers. So the problem is long standing and big problem.

I can see nostr:npub12rze589jx0gg6kslkjfl2gxxkhtlw73t5shyve5qrglrv6c2qflqejj7ns point and I believe it's fair as getting traction as a small business is hard. So why should their be a double standard?

I think reading over this thread it's not so much this question, but how advertising is conducted. I agree with both nostr:npub14qz92uedt0a8jte8jqg63jr3s5cc99cej36jh883z6tprlu354uqqe2q26 and nostr:npub1wtuh24gpuxjyvnmjwlvxzg8k0elhasagfmmgz0x8vp4ltcy8ples54e7js that blatant shilling isn't cool and is a reason why legacy social media is insufferable.

So where do we find a balance?

If I put on my entrepreneur/sales hat I think as a group we must reexamine the approach of making a sale and how we sell products. Applying the traditional sales tactics on savvy consumers like that who inhabit #nostr is going to lead to ruin as a business owner and blow up any sort of goodwill they may have had for us.

I have long been a advocate of "building in public" and the "Orbit Model" of marketing and to me this is one of the paths forward aside from nostr:npub1jg552aulj07skd6e7y2hu0vl5g8nl5jvfw8jhn6jpjk0vjd0waksvl6n8n approach with zapvertising. If I was to build a product/service I want my clients to see my journey when I'm building up my business. I want my product/service to become a story that I have shared with the users that have followed along. My failures, my success, I want the community to see that. When it launches I want to share in the milestone with the community I have built. Doing it this way, to me it's no longer an ad, but I did/doing something cool and it's up to you if your buy something from me or not when that milestone is reached.

So I think their is a right and wrong way to advertise on here and I think those who do it right will be rewarded and the ones that don't will be muted by the very client/community base they are trying to build through consensus. That is the nature of this protocol.

Excellent points:

ā€œā€¦have long been a advocate of "building in public" and the "Orbit Model" of marketing and to me this is one of the paths forward aside from @Blockstream approach with zapvertising. If I was to build a product/service I want my clients to see my journey when I'm building up my business. I want my product/service to become a story that I have shared with the users that have followed along. My failures, my success, I want the community to see that. When it launches I want to share in the milestone with the community I have built. Doing it this way, to me it's no longer an ad, but I did/doing something cool and it's up to you if your buy something from me or not when that milestone is reached.ā€

What you have written here is exactly why nostr and its clients resonate so much with me. I have been here for many iterations. For the successes and the failures. I am invested in the success and am willing to contribute to grow it and protect it. The best thing is that it feels like we get immediate feedback from the devs. They throw it out here for us to play with, we give feedback, and then they adapt. It builds a social fabric that is resistant and builds loyalty to clients and the protocol.

Grass roots, transparent, shared goals and contributions from a multitude of devs with different ideas. We get to hitch a ride and feel like we are in it to win it.

šŸ’ÆšŸ¤

Totally get where you (both) are coming from here

To me, this is another instance where nostr clients should offer the optionality and control over your own experience.

Any user is free to part with their own sats as desired. It should also be each user’s choice whether or not to know about it, or to read an attached zap note, etc.

My main point is that zapping one user to incentivize him to spam all of his followers, with no zap compensation or consent from those followers, is a different game, and it’s one that I’m uncomfortable participating in. Zap me to show me a note — okay, that’s my choice to accept — but pay me to spam my followers without their consent…. No thanks uncle

This seems the freedom respecting, reasonable middle-ground.

I feel sorry for client devs. These apps have to be 1000x more powerful and flexible than traditional social media apps.

They’re legends. The lot of them

I can šŸ’Æ stand next to you on that sentiment. If people want to do this, they can, but I absolutely should be able to filter it - and do so easily.

I’m sure controls will come out of it as things grow.

Exactly! What I’ve really liked about so many of these events and discussions is that each one seems to demonstrate the need for the user’s control over their own experience. And then the devs make it happen šŸ’Ŗ

Yes

Yes. I made the same point about zappr and blockstream. They are not any different, if they are spam then they are both spam. If they are a zapvetisent then they both are.

Spam for a friend model is clever because it beats the filters and hits the feed, but comes at a huge cost to the ā€œfriendsā€. If it happens again, I’m sure many people will be muted and unfollowed.

#[2]​ #[3]​

Do y’all kno who blockstream is? Connection to Damus dev. Blockstream is Will’s #[4]​ former employer

(forbes)

Fr? Never knew Will worked for blockstream. That’s cool - they’re a solid company and respectable brand

Yes

Unless Forbes is lying, but #[5]​ gave me link so I’ll assume she read it entirely and it’s correct

Yup it was one of his former jobs šŸ¤™

That’s pretty badass tbh

Does it matter, free open communication protocol with free open money, zap however and whoever you want šŸ¤·ā€ā™‚ļø

I agree, and that’s why muting people and turning off zap notifications are key.

Even more granular would be better. I’d like to turn off zap notifications for any zap outside of my ā€œnetworkā€ therefore corps. would not be able to infiltrate my notifs and I could still engage in zap battles šŸ¤·ā€ā™‚ļø

I have questions here.

Per culturally accessible standards.

ā€œGift givingā€ puts demand on the other person to either gift-give back, or offer up a comparable deed.

That’s why I believe this app has gambling issues associated with it. Your introducing users to gambling. Which opens up whole other component of addiction.

I would argue gift giving is the exact opposite - a gift means you are being given something with no expectation of returning equal value. That is why it’s a gift and not a transaction.

No. Read up on sociology

Many would argue that is a ā€œproperā€ gift giving spirit (me included) but it doesn’t seem to be universal anymore.

I’m referring to sociology gift giving. Lemme find a link so look more legit here

Zapping is gift-giving. āš”ļø āš”ļø āš”ļø

Gifts are never free šŸŽ

Always expectation that a gift will be returned (same form, or different form, but value must be considered equal)

*************From Website**************

The study of gift-giving and its ties to culture were first investigated academically by Marcel Mauss, a French anthropologist and sociologist. "[Mauss's] main conclusion was that gift-giving is not uninterested — that is, people don’t just give gifts freely and without expectation," said Kray. "In fact, gift-giving usually implies an expectation that something would be given in return at some point, whether that be something material or that be a social relationship that is built through that gift or maintained through that gift.ā€

Kray and Laver discovered that their own respective findings were consistent with Mauss’s observations. Laver, who spent many years researching abroad in Asia, found Mauss’s comments on reciprocation especially applicable to Japanese gift-giving culture. ā€œIf I am in pre-modern Japan, and I gave you a gift, you were now obligated to me,ā€ he said. ā€œBy giving a gift to you, I’m binding you to me in a web of social reciprocity.ā€

ā€œ[The Yucatec Maya] have a saying that ā€˜If someone visits your house, you should always give something, even if it’s just a little water.’ You’re always giving something to your visitor as a sign of hospitality,ā€ Kray said. ā€œAnd there’s an expectation when you visit them, they will return it to you.ā€

Laver pointed out how the reciprocal system of gift-giving is also present in Western culture. ā€œEven a gift from Santa Claus is tied to good behavior — naughty or nice, it’s the reciprocal response. Gifts are never just gifts,ā€ he said.

https://reporter.rit.edu/features/history-and-complexities-gift-giving (https://reporter.rit.edu/features/history-and-complexities-gift-giving)

The Catholic in me has some theological observations to make from this but I’ll behave. 🤣

Let’s gošŸ™Œ I’m up for discussion?! 😁 As long as ya don’t mind possible long replies in between as juggle few things

My primary observation is that this relates to Jesus’ command to love your enemy, and the parables of the Good Samaritan, and the Cheerful Giver.

All these are examples of giving where there was absolutely no expectation (or even possibility of) mutual return.

Perhaps that was Jesus point, to purify the act of giving by practicing it’s quietly and to those from whom you believe there will be no possible return.

I think this is why zapping anonymously is so powerful.

Your not anonymous tho. Cause your wine filter relay tells other who ya zappin & amounts

Really? I didn’t know that? Would normal people have the skills to figure that out?

Yes. #[5]​ taught me

He was using his own node though?

Yes, you need your own zapper. 🐶🐾🫔

Right. My understanding was you needed your own node?

Not node specifically, but the thing that serves lnurlp and the one that gets the callback when payment is processed. You basically get the list of relays that user has configured and potentially can tell who it is, using the sometimes unique signature of the relays (npub, Private relay with unique addresses, combination of relays, etc) 🐶🐾🫔

So you can match a list of relays someone has, but that still doesn’t ā€œproveā€ it was them?

With filter.nostr.wine it was easy. Npub is in relay url.🐶🐾🫔

This is a great point to discuss threat profiles, faux privacy, and verifiable anonymity.

If the point of a private zap is to give a gift anon, there is little reason to dig to figure it out except morbid curiosity.

If you are donating to a cause that’s illegal in your country, etc… that’s a whole different kettle of fish then ain’t it?

Exactly! My point was that you could profile people based on this things. Faux anonymity is no good, especially if users believe they are. 🐶🐾🫔

It is difficult to find the correct terminology for these things. How do we describe shades of anonymity?

Pseudo anonymity! 🐶🐾🫔

No matter how I spin it, LN is also traceable if needed, so is bitcoin transaction.

At the end of the day, all of it is pseudo anonymous.

It’s all one exploit, cracked code, or zero day away from being plain to read.

Precisely! 🐶🐾🫔

Deferring to your expertise Fish, does the NIP-46 auth affect the npub visibility with filter?

It removes it and secure, so we are good. I am more worried about relay list being sent with nip-57 spec. Maybe it shouldn’t do that for anon zaps. Many users have unique relay configuration, plus add the amount signature and timing, and you have much smaller list of people to ID. Add pfp download and nip-05 and even narrower profile surface. Anonymity is hard problem and many holes that can be used to narrow down people. 🐶🐾🫔

You really are the best #[5]​ you know that right?

Both of you are the best. Thanks for the education!

šŸ¶šŸ¾šŸ˜‚šŸ¤£ just have experience in the field of security, that’s all! By far not the best! šŸ¶šŸ¾šŸ«‚šŸ¤£šŸ’œ

Your sharing of knowledge helps us setup security for ourselves, or at minimum think of better ways to protect ourselves online. I always pay attention to what ya write, cause I kno it’ll better my skills. Except that one time where I reeeeellllliiiiii missed the memo 🤣🤣🤣🤣

Main takeaway should be that you are not fully anonymous whenever you are online. The longer you hold one identity the easier it is to find who you really are. Act accordingly, and use other identities and sources to stay anon when you need to. The more you use the same things, e.g., IP, nickname, wallet, phone, providers of services, the easier it is to narrow down on you. Even your notes patterns and words you use, especially in the age of AI. We might not notice it, but patterns are there. 🐶🐾🫔

Totally. So many many many things factor in

Louder for the ones in the back.

There is no online privacy! Just ways to make it more expensive (in $ or effort) than someone might be willing to invest to identify you.

I'm glad I came across this conversation. Thanks for sharing so much useful info šŸ’œ

#[3]​ , lot of what #[5]​ #[4]​ discussing is dev stuff. Not regular ppl speak. But main take away point is that zaps are likely almost never anonymous… even when ya toggle it to anon. Even if I don’t kno how to figure it out, I can easily ask someone else that knows how

Good translation. ā¤ļøā¤ļøā¤ļø

šŸ¤£šŸ˜‚šŸ¤£šŸ˜‚

šŸ¤£šŸ¤£šŸ¤£šŸ«¶šŸ«¶šŸ«¶šŸ«‚šŸ«‚šŸ«‚

Yes. I know if someone really wanted to find me it wouldn’t be that hard. Layers of protection are necessary. Nowhere to hide šŸ˜šŸ¤·ā€ā™‚ļø

Want be anon, can’t use filters, must be on vpn, and bunch other things. Still metadata attached

Is t everyone on vpn šŸ˜‚

🤣🤣 sadly nooo

I don’t run one 90% of the time. I move around a lot, and there is very little you can get from my IP address that you couldn’t guess from other things.

GeoIP is far from precise and often flatly wrong.

GeoIP?

Go to whatismyip.com and see what city it thinks you’re in (without vpn)

Mine is not correct. GeoIP is a database that attempts to place IP addresses at a location on the map.

Mine was correct šŸ˜‚šŸ¤·ā€ā™‚ļø.

Depending on where you live it can be. But it is far from reliable.

Threat profiles means understanding who’s after you. Are you controversial? Stirring up techno savvy groups? Violating the law?

If the answer is no, then nobody is going to dig hard enough to do more than narrow you down to say, +/- 100 miles.

90%+ of anonymity online against anyone other than the state is controlling your mouth. Almost everyone ends up giving themselves away. Use a burner email and don’t tell anyone unique things about yourself. Enough of these, and you can be identified.

In the US, 87% of people are identifiable with only zip code, gender and date of birth.

šŸ¤– beep boop

Even style of writing is give away. It’s nearly impossible to be anon

34 pages. Coles notes pls lol

Most important takeaway:

ā€œIt was found that 87% (216 million of 248 million) of the

population in the United States had reported characteristics that likely made them unique based

only on {5-digit ZIP, gender, date of birth}. About half of the U.S. population (132 million of 248

million or 53%) are likely to be uniquely identified by only {place, gender, date of birth}, where

place is basically the city, town, or municipality in which the person resides. And even at the

county level, {county, gender, date of birth} are likely to uniquely identify 18% of the U.S.

population. In general, few characteristics are needed to uniquely identify a person.ā€

The rest is backing up the claim.

Kool. Thx.

Mine is waaaay off šŸ˜‚ thanks for sharing that

You’re very welcome.

Normal ppl also have smart computer friends. So if they don’t kno, they ask one’s that do.

That would be on the recipient of the zap to care enough to dig. I receive ā€œanonā€ zaps on a regular basis and have done nothing to dig into them. Why would I?

I think the moral of your gift is still pure.

Ok this be hard one to debate. šŸ¤” Cause ya religion brings diff thoughts. Lemme get back to this

Very informative. Have a free zap! āš”ļøšŸ˜Ž

I’d say, by that definition, the lines are being blurred between gifting and favor

But the feeling of feeling indebted to the person that zaps you still exists

Pls explain further

Well a favor implies tit for tat, that you can ask a favor and by surrounding circumstances you’ll return the favor in kind. An example would be like at work between coworkers.

A gift, traditionally, is extended with no strings or caveats. Think a homeless beggar ( which I’ve experienced both sides of that scenario.

Favors could be said to be an exchange across time.

Gifts though culturally augmented to be included under the exchange umbrella are foundation-ally one sided

I suppose I’m extrapolating in terms of semantics where ideally two words shouldn’t mean exactly the same thing. But with your note ab reciprocal gifting applied to my homeless example I guess the homeless person is ā€˜giving’ the implied reprieve of suffering via the change or money given

Or the gift giver feels better about themselves cause they helped another human. So the gift back was self worth

But they would have given that to themselves; and would be the case with any gift

Thank you for reply. Consciously tho, don’t you feel indebted to that person? Will you not reciprocate with a gift? Gift doesn’t have be physical thing.. could be introduction to another, a favour down the road, etc

Oh I’d say I’m almost in complete agreement aside from my objective analysis.

I have a very difficult time accepting ANYTHING for just that reason

That’s something I can resonate with. šŸ¤£ā¤ļø

#[5]​ forgot tag ya

Anyone can send me zaps but I’m not going to grovel to and/or promote some obscure, opaque entity that tries to induce people to promote their yet-unclear-brand for the chance of winning a prize.

I dislike them equally šŸ¤·ā€ā™‚ļøšŸ˜šŸ«‚