Is Zap-vertising effective on Nostr?

And is bringing advertising $$$ to Nostr a potential catalyst for network growth?

Advertising $$$ —> More creator compensation —> more creators —> more users —> network growth? 🤔🤔🤔

I’ve found myself spending most of my thinking power concentrated on Nostr recently.

Feeling like a kid in a candy store on here with all of the possible things to build.

I wanted to get an experiment up quickly to get my wheels turning…

So here’s my simple experiment to kick things off:

I’m going to spend 500,000 sats in the next week, using the zapvertising model, measure the results, and provide updates here…

Tracking new followers, cost per follow, and eventually website clicks, email opt-ins, cost per click, etc.

What I’m looking to answer:

Can "zapvertising" become a viable model?

Let's find out.

Follow along for the journey.

⚡️⚡️⚡️

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Discussion

Why

If I wanted to deal with advertisements. I would turn on the TV.

So to be specific here - if I were to zap 500,000 Sats to creators this week - just with the hope that they’ll see my zap and maybe look at my profile - you would be against that?

I would say be genuine. It is not about the sats here on nostr. Of course you can bribe people to do whatever you want. However when you are reaching out to people who value freedom of speech and control over their digital lives. Quickly you will discover far more people who would be eternally grateful with 5 sats and a comment with genuine interest in what they had to say. Than 500k sats thrown into their face as a cum shot reward for watching whatever you want to feed into their consciousness today.

Nostr does have many genuine opportunities to create revenue as long as you are willing to put yourself out there. Do the legwork and not care what everyone thinks. If you have a product, or service that you wish to promote. Then you have to be passionately sly about it. Talk about it from the honest perspective of why this is significant to you. Why it is worth their time without slapping an advertisement dick in their face.

If you truly believe in whatever you are selling to people. Then people are buying their belief in you. Which is both the sincerest form of flattery and the most consistent form of revenue. For would you rather have 100 loyal customers that truly believe in you and purchase from your store monthly. Versus a thousand customers who only buy from you once and you never hear from them again?

Nostr is about true unrelenting freedom and self moderation. I am certain that if you do what you are planning now instead of contemplating further on the depths of my words here. That you will waste your time and become repetedly reported as spam on day one. Regardless of how many sats you promise to shower your users with.

Everything can be an advertisement at its lowest level.

Example: me in two different pics. How does one react? Humans always human and Ima here for all the experiments 🧪 🫡🫂💜

Picture 1 more modest and wholesome. Makes me want to read a good book by the fire.

Picture 2 makes me want to buy some perfume for my mate when she wants to smell alluring.

It’s all science 🧪 we just have to know which cards 🃏 to play in the world of Jokers Wild 😜 IME.

Love 💜 experiments… 🧪 as a scientist 👩‍🔬 it’s always good to get various research 🔬

I often forget that one of my many degrees and certifications is in science. I guess I undervalue that part of my education, because it it is the least worthy of my admiration in my eyes. For I find infinetly more value in philosophy than my 250k debt slavery constantly looming over me. Keeping me from being self-soverign and truly free.

Zap ⚡️ said invalid username when I attempted to zap. ⚡️

When I’ve had debt in the past I paid lowest first & then when up.

But I feel you on #v4v cause well … being stoned I’ll admit to being enraged at how I was treated based off my looks in a male dominated workplace.

BitTiger@fountain.fm with manual zaps only directly from your lightning wallet for privacy and security concerns. I do not connect nostr to my lightning wallet, because I do not believe in broadcasting to everyone how much is in my private savings account.

For me when it comes to debt I came to this realization after seeing my debt passed around like a cheap whore to new slave owners. If you want my money which was never truly owed in the first place, because I never actually signed anything. Then you do not deserve it until I see you in court and you negotiate.

I have no more credit cards. The ones that tried to drag me in front of a judge I paid pennies on the dollar for to settle. The rest can go fuck themselves.

As far as the student loans go. That is an entirely different matter. Where my own family used it as an excuse to get free money in my name and stuck me with the bill. When I only needed 1/4 of what was currently owed in order to graduate. Plus I never signed any papers either. So until they die naturally and I can take them to court to say prove I ever made a fucking payment in 15 years. It is a cloud over my head pissing on my credit score.

Sorry to hear that. Truly.

Here is a freshly handcrafted meme depicting how I truly feel about it. Thank you for your kindness too.

Absolutely 💯

Sometimes you love people for no logical reason. Family or not. Hugs 🫂

I get multiple zaps on random replies with completely unrelated "zapvertisement" and it is pretty annoying.

Buying loyalty… sure it works. In the short term.

Love it 🤙

nostr:npub1cj8znuztfqkvq89pl8hceph0svvvqk0qay6nydgk9uyq7fhpfsgsqwrz4u has shared some thoughts on this topic

I read one of his articles recently which lead me down a little rabbit hole

Awesome! Curious to hear more about your progress/experience with it. I love the concept.

Try zapping me and find out

I’m not a fan of zapvertising because it feels just like spam.

Do a commercial, you're off the artistic roll call; every word you say is suspect, you're a corporate whore and uh, end of story. And yes, I have been offered commercials, so I'm not jealous and I turned them all down 'cause...I'm not a salesman (goofy noise) and I don't need money that is built on blood.

(guy in crowd asks 'Who offered it to you?'- Hicks responds:) Well, in England, I did this, this is classic England- I got offered...this is the product, you ready? "Orange Drink." I'm goin' "What's the name of it?" "Orange Drink." That's classic England, right? Such a socialist ******' nightmare over there, right? That's the drink- Orange Drink. I said, "Yeah you really got my act down good, guys. That'll be great."

"You know...when I'm done ranting about elite power that rules the planet under a totalitarian government that uses the media to keep people stupid, ..my throat gets parched. That's why I drink 'Orange Drink!' " Yeah, right. Don't ya see how it all fit in. Don't ya see how every work I said would be hollow and filled with nothing.

Followed 🫂 and zapped ⚡

Welcome home! 🎨

curious how you're doing it

Will share everything as I go along!

Very interested in your findings!

Interested to see how this turns out, and how you track out of Nostr. How do you know an npub you zapped visited the website or signed up for the email list?

Will likely create a completely new site that only has exposure here

They used to call it Twitter. It’s called X now.

I imagine we want #nostr to grow organically and for the right reasons.

This route you’re talking about is just going to make people “create” for money as oppose to create because they’re creative.

Let’s work together ⚡️🫂🧡

If done right, things can and will work. There will be some who are against it, but in a long term a new “spread the word” method will be required for the Nostr and its community. Advertising in general has a bad connotation, but there are ways to bring the knowledge of the right products to the right people, regardless what some may think or say.

There’s worse ways to burn 500,000 sats. Good luck.

I'll be blunt, I hate advertising. It's pushing something into my face that I might or might not want to see, in the hopes that it will get my attention and dig into my brain deep enough that I might want to spend real money on it. The creativity that goes into some of the ads is fun, the first time. But the three hundred thousandth time I see the add I want to take everything related to that advertiser and drop it into a pit of lava.

If I don't like something, or if I'm not in the market for something, I don't want to see it. At least I don't want it shoved into my face every 15 minutes whether I like it or not. If I am in the market for something, I want to be able to search for my options, see what REAL PEOPLE say about the various choices, and then make my choice. Then it needs to go away.

What I see building on the Nostr network is something completely different. It's the Appreciation Model. If I like what someone has created and I can confirm that they are the creator of what I like, I can send them zaps to thank them for putting something in front of me that I appreciate.

So if the journey leads us down a new path where we pay for content we like and don't see the content we don't want to see, I'll be happy.

Interested to see the results, sir. Followed!

LFG ⚡ 🚀 🤠 Keeping an eye on this!

My experience has been so far:

1) Effective in getting followers and engagement

2) Not so effective in getting actual leads, users, sales

But we are so. Early.

Followed you because of this note!!!

Putting theory into practice. We’ll see if it survives contact with reality. Good luck 👍

I think it’ll make people peep your profile for sure. This post made me want to look at your profile but I still don’t know what your website or business is..is it just me or is there not a link? I bet it’s cool whatever it is haha.

Gonna spin up a separate site this week specifically for this testing.

Goal of this isn’t to drive traction to my main business - it’s to purely test.

Makes sense ! I do think it’s a good idea and people will take a look at the very least

And here I am.

Like anything in marketing… it depends 😉

What are you advertising, to whom, at what time, how many sats is it worth to you, to them…

How to make it meaningful so it’s not spam…

Would love to know the return on 500K sats for sure because I’m guessing it’s better on here than buying an ad on Xitter.

Oh, and the fun of tracking data manually… enjoy 😊

Cómo hago para participar en tu #zapvertising ?

nostr:nprofile1qqstfvm3tmwkud4jhrwg6545a2yqslht4pc0nsay7hc4ddvkfp4sajsprfmhxue69uhkummnw3ezummjv9hxwetsd9kxctnyv4mqz8rhwden5te0dehhxarj9e3xjarrda5kuetj9eek7cmfv9kqz9mhwden5te0wfjkccte9e3h2unjv4h8gtnx095shrhk62

Will post day 1 results soon

I’ve used it before to sell merch it works wonderfully

I put the link to the product inside of the zap, giving value to the creator who created the note, which allows me to use the note as an advertisement billboard

You’ve got two zaps on this note that are good examples

Yes

Coming from advertising, I’m very interested in “zapvertizing.” I hate how legacy social media has turned into an auction house of attention. I’d love to see organic reach merge with some sort of organic monetization or recognition of network value.

I'm curious to see these results!

Yes brilliant business models.